Staples-logo

The Price Scanner

Sit back and enjoy these ads...

Staples are well known for their low office supply prices. But few people know that they actually scan and compare their prices to competitors so they can give you the best price. You don’t have look around yourself anymore, you can spend your time enjoying these fun and quirky 5-15 second preroll videos.

Instead of serving the viewer with an annoying ad of how Staples have the lowest office supply prices we utilised the timeline of the video to emphasise that we are constantly comparing and scanning for lower prices so our customers don’t have to. Meanwhile they can enjoy some of the most loved things (kittens, dogs, kids etc.) on the internet...

Sit back and enjoy these ads...

Staples are well known for their low office supply prices. But few people know that they actually scan and compare their prices to competitors so they can give you the best price. You don’t have look around yourself anymore, you can spend your time enjoying these fun and quirky 5-15 second preroll videos.

Instead of serving the viewer with an annoying ad of how Staples have the lowest office supply prices we utilised the timeline of the video to emphasise that we are constantly comparing and scanning for lower prices so our customers don’t have to. Meanwhile they can enjoy some of the most loved things (kittens, dogs, kids etc.) on the internet...

Meet Bindy, the star of the campaign
•••
Gus, the lazy dog
•••
Goldie, diggin the hot tub
•••
This Little Kid might be in Trouble...
•••
Cheap, but classic, office art
•••
Bored in the breakroom?
•••
bts

Created for Staples

I had a leading role in the creative team for this campaign, taking part in developing the overall concept and art direction as well as directing on the set.

CLIENT: Staples
RESPONSIBILITIES: Concept, Art & Film Direction
DOG WHISPERER: The amazing woman that later became my wife 😊